Blogging about real estate can help drive traffic to your website and establish you as the authority on the topic. Many clients need to be convinced to call you and a blog can help (as can really great listings with fantastic photographs). The best way for you to establish credibility is to blog about your day to day life as a real estate professional and to showcase your areas of expertise.
But coming up with topics can be hard. Here at listaproperty.com, we see a lot of real estate sites that are not taking advantage of blogging (and it can really help with SEO – in addition to building credibility).
So here some great ideas and topics. There is no excuse to not get started today! We offer 25 topics below.
Topic 1. Yourself. That’s right, write about you. Are you born and raised in Fez, Morocco and know every tiny road in Fes el- Bali? Write about why you are the best agent to work with. Are you from Beirut and know every cool café and boutique in certain areas? Blog about that. Are you an old time ex-pat with a wealth of resources for new expats moving to Dubai? Sell yourself and your story.
Topic 2. Local businesses that make your city, town, neighborhood unique.
Topic 3. Do buyers ask the same questions over and over? Turn these questions into a blog.
Topic 4. Architecture in your neighborhood. Every part of the Middle East and North Africa has architecture that is unique. This is a great topic for a blog on real estate in the Middle East.
Topic 5. Market statistics. There are many areas of the Middle East and North Africa that don’t have this information readily available. But you very well might have this information. Blog about what you have recently sold. Location, price, what amenities are in demand, etc.
Topic 6. Take a picture and write about it.
Topic 7. Staging ideas. Have you staged properties? Take before and after photos and discuss how important staging is and how it helped speed up the selling process.
Topic 8. Local events in your neighborhood or city. Even people not currently looking for property love to read this type of information. And they might be in the market one day or refer others to you.
Topic 9. Second home ownership – pros and cons.
Topic 10. How to turn your second home into a vacation rental.
Topic 11. How you can help make the home buying process easier.
Topic 12. How you can help make the home selling process easier.
Topic 13. Real Estate laws in your city, country, territory, etc.
Topic 14. Rental laws in your city.
Topic 15. Places to eat and shop in the areas you focus on.
Topic 16. Top landlord issues and how to prevent them.
Topic 17. How to create and stage the perfect open house.
Topic 18. Things people do that can prevent a house from selling.
Topic 19. How to speed up the selling process.
Topic 20. Outdoor activities in your area.
Topic 21. How to sell your home as a For Sale By Owner
Topic 22. Top weekend getaways
Topic 23. How to decorate a new house with your existing furniture.
Topic 24. Easy and fast makeovers for a house
Topic 25. Kid friendly establishments in your city or town.
Do you have other topics to recommend. Comment below.